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FREE REPORT |
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7 Powerful
Steps To Finding New Customers
Some companies find new business easily while others
can struggle. This free report explains the seven most important
steps to finding new business. Enter your details below to receive
the report.
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Public Relations
This is the area of the marketing mix most underused by
small businesses. Your local press are hungry for news stories
and you could always do with more, free publicity. So how come
so few businesses manage to take advantage of this
opportunity. Here are some tips to improve your success rate:
- Don't bombard journalists.
Only target them when you have genuine
news.
- Write your press release from
an attention grabbing angle.
- Target the right media; is
the story local, is it business focussed,
would it
appeal to only those who are
in your market.
- Build a relationship with the
journalist. Be available for comments
when they need it.
- Put yourself forward for lots
of awards - this often makes good copy.
If you are still not succeeding then try the services of a
good PR agency, they will more than repay the fees that they
charge in the awareness that they can create for your
business.
 Our Marketing
library is freely available to visitors to our site.
If you want
regularly updated Sales and Marketing tips and ideas,
subscribe to our newsletter.
For a free initial discussion in confidence, phone +44 (0)1780
758506 or email iinterested@markmedia.org.uk.
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